Bachelor of Business Administration (Honours) in Travel Industry Management- Full-time
Bachelor of Business Administration (Honours) in Travel Industry Management- Full-time
Programme Code
84078-TIM (Full-time)
Medium of Instruction
English (except for subjects with Chinese requirements)
Assistant Scheme Leader
BSc [PolyU(H.K.)]; PhD (H.K. Baptist U.); CMILT; FSTLA; MIPSHK; PMHKLA
Tuition Fee
Normal Duration
2 years
Academic Division
Division of Business and Hospitality Management
Programme Features
- A strong relationship with Hong Kong International Aviation Academy of Airport Authority Hong Kong in offering an elective subject and familisation visit
- Industrial sharings from and site visits to the cruise, theme parks and attractions
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BA (Hons) Scheme in Hospitality and Tourisum Management |
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Future Prospects
Career Prospect
- Graduates are able to pursue a wide range of careers, including Airline Customer Service Officer, Theme Park & Attractions Trainee, Reservation Agent, Event Coordinator, Travel Officer, Concierge Agent, Flight Attendant, Airport Shopping Advisor, Guest Relations Agent, Hotel Receptionist, and Management Trainee, etc
- The average employment rate of graduates from 2019 to 2021 was 77%*, with the average starting salary at HK$14,250 in 2021
* Source: PolyU SPEED Graduate Employment Survey
Further Study Opportunities
- Past graduates have pursued postgraduate studies in famous local and overseas universities, such as The Hong Kong Polytechnic University, Hong Kong Baptist University, City University of Hong Kong, and Macao Institute for Tourism Studies
Programme Structure
| Requirements | Credits | ||
|---|---|---|---|
| General University Requirements (GUR) | 9 - 18 | ||
| Cluster Area Requirements (CAR) | 2 subjects, 3 credits each | 6 | |
| Language and Communication Requirements (LCR) Note 1 | 3 subjects, 3 credits each | 0 - 9 | |
| Service-Learning (SL)Note 2 | 1 subject, 3 credits | 3 | |
| Essential Components of General Education (non-credit bearing) | - | N/A | |
Major Requirements (Please refer to the table below for details) | 51 - 57 | ||
| Foundation Note 3 | 2 subjects, 3 credits each | 0 - 6 | |
| Scheme Compulsory | 6 subjects, 3 credits each | 18 | |
| Award-Specific Compulsory | 6 subjects, 3 credits each | 18 | |
| Elective | 5 subjects, 3 credits each | 15 | |
Work-Integrated Education (WIE)Note 4 300 hours of work-based learning experience | N/A | ||
| Other Requirements | 0 - 3 | ||
| Adjunct English Note 5 | 0 - 3 | ||
| Total | 60 - 78 | ||
Major Requirements
Foundation (up to 2 subjects for students from non-business-related disciplines only)Note3
- Introduction to Business
- Introduction to the Hospitality and Tourism Industry
Scheme Compulsory (all 6 subjects)
- Business Finance
- Applied Business Research
- Integrated Study (Business)
- Environmental, Social and Governance Management
- Effective Professional Communication in English
- Business Communication in Chinese
Award-Specific Compulsory (all 6 subjects)
- Tourism Planning and Development
- Legal and Ethical Aspects in Hospitality and Tourism Industry
- Theme Park and Attractions Management
- Air Transportation Management
- Strategic Management for Hospitality and Tourism Industry
- Customer Relationship Management in Hospitality and Tourism Industry
Elective Subjects (any 5 subjects)
The subjects are grouped into different areas:
Accountancy
- International Taxation
Convention and Event Management
- Exhibition Management
- eSports, Sports Tourism and Management
Finance
- Advanced Corporate Finance
- Derivative Markets
- Financial Regulations and Compliance
General Business
- Marketing Management
- Personal Financial Planning Practice
Health Services Management
- Ethics and Legal Considerations in Health Care
- Public Health and Epidemiology
Hospitality Management
- Club Management
- Resort and Spa Management
- Wine and Spirit Studies
Human Resource Management
- Employee Engagement
- Employee Resourcing
- Managing Human Resources in the Global Context
International Business
- Contemporary Issues in International Business
- Managing Startups and Technology Ventures (IB)
Marketing
- Luxury Marketing
- Services Marketing
- Social Media Marketing Strategy
- Entrepreneurship and Small Business Management
- Crisis and Reputation Management
- E-commerce for Marketers
- Talent Management
Operations and Supply Chain Management
- Project Management
- Quality Management and Practices
Travel Industry Management
- Aviation Service Management
- Cruise Line Operations and Management
- Travel Agency Management
Others
- Artificial Intelligence and Data Analytics
- Business Practicum
- Entrepreneurial Marketing in Practice
- Fintech and Blockchain
- Innovation and Entrepreneurship
Elective# - Award-specific compulsory subjects of other programmes
- Students who have not met the equivalent standard of undergraduate degree Language and Communication Requirements (LCR) under GUR during their prior studies in an Associate Degree / Higher Diploma programme are required to take up to 9 additional credits in LCR, including 2 subjects in English and 1 subject in Chinese of 3 credits each. They are English for Academic Studies I, English for Academic Studies II and Chinese Communication for College Students / Elementary Chinese. The additional credit / subject requirements will be reflected on the “My Graduation Requirements” accessible from the Student Portal as the programme commencement approaches. Students concerned are required to pay additional fees after programme commencement.
- Students are required to fulfil the SL requirement by taking a SL subject under GUR or the SL-embedded Major Requirement subject within the programme curriculum. For those who take the SL-embedded Major Requirement subject, they are required to take a Free Elective subject under GUR.
- Students from non-business-related disciplines and/or non-hospitality/tourism-related with good academic results may also be considered for admission to this programme. These students will be required to take up to 2 additional foundation subjects if they have not completed similar subjects before admission. The additional credit / subject requirements will be reflected on the “My Graduation Requirements” accessible from the Student Portal as the programme commencement approaches. Students concerned are required to pay additional fees after programme commencement.
- Relevant work experience accumulated during or after sub-degree studies may be considered for fulfilment of WIE. Students will be invited to submit application for consideration after programme commencement.
- Individual students who have not fulfilled the English language requirements before admission are required to take an additional Adjunct English subject (3 credits). Please refer to the “Entrance Requirements” section for details. The additional credit / subject requirements will be reflected on the “My Graduation Requirement” accessible from the Student Portal as the programme commencement approaches. Students concerned are required to pay additional fees after programme commencement.
Entrance Requirements
Holder of a recognised Associate Degree, Higher Diploma or an equivalent qualification in business-related areas. Applicants with qualifications in non-business-related areas will also be considered and, if admitted, are required to take appropriate foundation subject(s).
An applicant who is not a native speaker of English, and does not possess an Associate Degree or a Higher Diploma or an equivalent qualification for which English was the primary medium of instruction, is expected to fulfil the following minimum English language requirements:
i) An overall Band Score of 6.0 in the International English Language Testing System (IELTS); OR
ii) A Test of English as a Foreign Language (TOEFL) score of 80 for the Internet-based test / 550 for the paper-based test; OR
iii) Satisfactory results in other recognised English language assessments
Individual cases may be considered on their own merit, and applicants concerned may be required to take an additional 3-credit Adjunct English subject upon admission.
- An applicant who does not possess the above-mentioned qualification but has reached the age of 25 before 1 September, in the academic year in which he/she seeks admission, may apply as a mature applicant. He/she must demonstrate sufficient motivation, knowledge and potential to indicate a high probability of being able to complete the programme successfully. In addition, he/she may be required to take appropriate foundation subject(s).
Enquiries
3746 0900