PolyU SPEED - BBA (Hons) in Business (International Business) - Full-time

PolyU SPEED Articulation (Top-up) Degree Programmes

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Bachelor of Business Administration (Honours) in International Business- Full-time

Bachelor of Business Administration (Honours) in International Business- Full-time

Programme Code

84078-IB (Full-time)

Medium of Instruction

English (except for subjects with Chinese requirements)

Programme Leader

Dr Macy WONG

BCom, BCom (Hons), MMgt, DBA

Commencement Date

02 Sep 2024

Normal Duration

2 years

Tuition Fee (Local students)

HK$3,000/ credit

Tuition Fee (Non-local students)

HK$3,300/ credit

Academic Division

Division of Business and Hospitality Management

Remarks

The programme is retitled and restructured from Bachelor of Arts (Honours) in Business (International Business) with effect from 2024/25.

Programme Features

  • Develops and strengthens your global strategic perspectives, entrepreneurial mindset and leadership skills
  • Articulation to local and overseas universities such as The Hong Kong Polytechnic University, Hong Kong Baptist University and The University of Liverpool
  • Offers you a unique mix of global business acumen in the realms of management of global organisations, strategy, entrepreneurship and internationalisation so as to help you tackle global challenges and become a responsible global leader with cultural sensitivity and humility
  • Develops your entrepreneurial mindset through three new elective subjects, namely Principles and Practices of Entrepreneurship, Technological Entrepreneurship for Global Business Development, and Managing Startups and Technology Ventures
  • Programme design fits market needs; taught by well-qualified lecturers with rich work experience in the field
  • Aiming 100% of students having opportunities for joining a wide array of global student activities and internships

/AACSB Accredited

 

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BA (Hons) Scheme in Business

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Division of Business and Hospitality Management

Future Prospects

Career Prospects

  • Aiming 100% of students having opportunities for joining a wide array of global student activities and internships

 

Further Study Opportunities

  • Articulation to local and overseas universities such as The Hong Kong Polytechnic University, Hong Kong Baptist University and The University of Liverpool

Programme Structure

Students are required to complete the following requirements with satisfactory results for an honours degree:

 

RequirementsMinimum Credits
General University Requirements (GUR)Note 19
Cluster Area Requirements (CAR)2 subjects, 3 credits each6
Service-Learning (SL) OR Free Elective1 subject, 3 credits3
Essential Components of General Education (non-credit bearing)-N/A

Discipline-Specific Requirements (DSR)Note 2

(Please refer to the table below for details)

51
Scheme Compulsory6 subjects, 3 credits each18
Award-Specific Compulsory6 subjects, 3 credits each18
Elective5 subjects, 3 credits each15

Work-Integrated Education (WIE)Note 3

300 hours of work-based learning experience

N/A
Total60

 

Discipline-Specific Requirements (DSR)

 

Foundation (for students from non-business-related disciplines only)Note 2

  • Introduction to Business 

 

Scheme compulsory (all 6 subjects)

  • Business Finance
  • Applied Business Research
  • Integrated Study (Business)
  • Environmental, Social and Governance Management
  • Effective Professional Communication in English
  • Business Communication in Chinese

 

Award-specific compulsory (all 6 subjects)

  • Business Policy and Strategy
  • Global Strategy
  • Principles and Practices of Entrepreneurship
  • Technological Entrepreneurship for Global Business Development
  • Principles and Practices of FinTech
  • Managing Global Organisations

 

Elective Subjects (any 5 subjects)

The subjects are grouped into different areas:

 

Accountancy

  • Auditing and Assurance 2
  • International Taxation

Convention and Event Management

  • Exhibition Management
  • e-Sports, Sports Tourism and Management

Finance

  • Advanced Corporate Finance
  • Derivative Markets
  • Financial Regulations and Compliance
  • Fixed Income Securities

General Business 

  • Marketing Management
  • Personal Financial Planning Practice

Health Services Management

  • Ethics and Legal Considerations in Health Care
  • Public Health and Epidemiology

Hospitality Management

  • Club Management
  • Resort and Spa Management
  • Wine and Spirit Studies

Human Resource Management

  • Employee Engagement
  • Employee Resourcing

International Business

  • Contemporary Issues in International Business
  • Managing Startups and Technology Ventures (IB)

Marketing

  • Global Marketing
  • International Management
  • Luxury Marketing
  • Place Branding and Marketing
  • Professional Selling and Sales Management
  • Services Marketing
  • Social Media Marketing Strategy

Operations and Supply Chain Management 

  • Project Management
  • Quality Management and Practices

Travel Industry Management

  • Aviation Service Management
  • Cruise Line Operations and Management
  • Travel Agency Management

Others

  • Artificial Intelligence and Data Analytics
  • Business Practicum
  • Entrepreneurial Marketing in Practice
  • Fintech and Blockchain
  • Innovation and Entrepreneurship

 

# Offering of elective subjects are subject to sufficient enrolment.

 

Note:

  1. Students who have not met the equivalent standard of undergraduate degree Language and Communication Requirements (LCR) under GUR are required to take up to 9 additional credits in LCR (2 subjects in English & 1 subject in Chinese, 3 credits each). They will be advised if they are required to take LCR subjects on admission.
  2. Students from non-business-related disciplines (i.e. holders of Associate Degree or equivalent qualification not in Accounting/ Business) with good academic results may also be considered for admission to this programme. These students will be required to take an additional foundation subject if they have not completed similar subjects before.
  3. Relevant work experience accumulated during or after sub-degree studies may be considered for fulfilment of WIE. Students will be invited to submit application for consideration after programme commencement.

Entrance Requirements

Holder of a recognised Associate Degree, Higher Diploma or equivalent qualification in business-related areas. Applicants with qualifications in non-business-related areas will also be considered and, if admitted, are required to take appropriate foundation subject(s).

 

 Notes:

  1. The main medium of instruction of the study programme concerned should be English.  An applicant who has completed the programme with other languages as the main medium of instruction should attain the following English Language requirement: IELTS 6.0 or TOEFL 550 (paper based); 80 (Internet based).
  2. An applicant who does not possess the above-mentioned qualification but has reached the age of 25 before 1 September, in the year in which he/she seeks admission, may apply as a mature applicant. He/she must demonstrate sufficient motivation, knowledge and potential to indicate a high probability of being able to complete the programme successfully. In addition, he/she may be required to take appropriate foundation subject(s).

Enquiries